EXPERIENCE // CRAFT BEER AND TOBACCO

Logo design, interior graphics, signage

Our clients wanted a slick, modern, strong logo design for their smoke shop in Pike Place Market. With a strong focus on the X we developed letterforms that related to its angles. This changes the name from the standard exPERience, to EXperience. The X is also used as a graphic element in the interior design. The same design strategy of using slick, modern, strong color and form carried through to the interior design as well.