ABKJ //CREATING A UNIFIED BRAND
Logo, website and collateral
ABKJ has done the engineering work on many of Seattle’s landmark bridges and buildings such as Lincoln Square, Central Terminal: Seattle-Tacoma International airport and the West Seattle high level and swinging bridges. ABKJ hired Catch Design Studio to redesign their company logo for their fifty year anniversary, and create a branding design concept to carry through their print and web materials.
- brand identity
Their new logo needed to communicate their years of experience, their forward-looking innovative approach, as well as their multi-service nature: buildings and bridges.
We designed a variety of collateral pieces for them to expand the branding design message we established with the logo redesign .
